How to Land Freelance Clients with Small Business Whisperer Luke Ciciliano [Podcast #211]
Veteran freelancer Luke Ciciliano explains why the small-to-medium business (SMB) market is more lucrative than ever, arguing that success depends less on coding prowess and more on consultative soft skills, process engineering, and building long-term relationships with business owners who remain technologically underserved despite AI advancements.